Luke Willms has some great insights on how to mix business with adventure. He is the founder and director of MBUNTU Lifestyle. Here’s an overview of what they do:
“MBUNTU Lifestyle is a brand built on the East African philosophy, Mbuntu – meaning “I am a product of the people who surround me” or, “I am because we are.” Co-Founders, Luke and Mark Willms developed the brand after years of traveling to and from East Africa, accumulating years in time spent in Uganda, Kenya and Zimbabwe — largely due to their father’s research surrounding the HIV/AIDS pandemic through the early 90’s and the founding the Salama SHIELD Foundation (SSF) in 1992. Ultimately, Mbuntu is a company that promotes going beyond one’s domestic network to collaborate, partner, invest and innovate.”
For Luke, starting MBUNTU has been a serious learning curve, demanding lots of creativity. He likens starting this business to painting a picture or writing a song, in that it never turns out the way you first intended it.
Our conversation with Luke is chock-full of tips and stories for starting a business committed to challenging the status quo. Coffee, travel, art, apparel: all things that have been done before and all things that MBUNTU is working to do differently.
Click here to watch Luke and his friends get chased down by hippos while on a boat in Kenya.